Xiaomi has launched an international app store intending to maximize its reach beyond China, where it has just celebrated the 10th billionth download from its Chinese app store.
According to Phone Arena, from the beginning of this year until October, Xiaomi has paid out a total of $60 million to its developers.
The gadget news and review site noted that the cmpany has benefited from Google’s decision to keep the Play Store out of China.
It noted though that the Chinese market is too big for the tech giant to stay out of forever and specualtions suggest that Google maybe eyeing a return.
In a report by Android Authority, the site noted that the Xiaomi app store is currently averaging 50 milliion downloads a day.
The number is staggering considering that the site is a third-party app store.
There is also 3000 apps devoted to its Xiaomi MiPad tablet.
Xiaomi’s move to open up its app store to the international market is aligned with the company’s goal of building a global brand.
The number one handset maker in China has announced that it will enter 10 new international markets this year and that in 2015, it will begin preparing its device to be compatible with US networks.
Bloomberg reported that Xiaomi is now the third largest handset maker in the world in terms of shipments and also this year, it has surpassed Samsung in its home market of China to become the number one handset maker.
The company is intent in selling 60 million units this year, triple of its sale from the following year.
Hugo Barra, a former Google executive, has been hired by the company to become its main guy to build its international operations.
In a recent report by NDTV, it noted Barra as saying that its Android phablet Xiaomi Redmi Note and new flagship, Mi4 will be launched in India soon.