Victoria’s Secret Fashion Show 2014 angels dropped their wings to reveal the naked truth behind their rigorous audition process.
A new Victoria’s Secret Fashion Show 2014 YouTube video reveals that Victoria’s Secret has a billion-dollar strategy for casting their models.
The Victoria’s Secret Fashion show goes live in just 11 days.
Viewers will see the world’s most beautiful women hit the Victoria’s Secret runway at the lingerie brand’s yearly event.
The Victoria’s Secret casting news has been making headlines for the past few weeks.
Executives at Victoria’s Secret look for one thing in their models who walk the runway sell $6.6 billion a year in underwear: The customers have to like the models.
Last year, Richard Habberley at DNA Model Management told Women’s Wear Daily “The merchants drive the decisions on the Angels.
They [Victoria’s Secret] try the girls out, and certain girls sell product.
They’re women that appeal to other women.
And they’re special because they never appear in men’s magazines.
Once you start to do that, they become threatening [to potential female customers].” Victoria’s Secret released behind-the-scenes footage of its casting process, two weeks after the lingerie brand announced the models for this year’s event.
Each model was given a “30-second” chance to hypnotize the New York-based casting directors.
“Every year it gets more competitive.
They’re all working out, so many of them are boxing, so many of them are doing Pilates,” said Victoria’s Secret’s chief marketing officer Ed Razek.
Brazilian model Daniela Braga seduced the casting panel with some sexy Samba.
Blanca Padilla, a model form Spain, said “Victoria’s Secret is all about the power of a woman, about attitude, about feeling confident, about feeling sexy, about feeling beautiful.” Taylor Swift will headline Victoria’s Secret Fashion Show again this year, although last year Victoria’s Secret Angel Jessica Hart took to Twitter to say Swift “didn’t fit in.” This year’s Victoria’s Secret Fashion show will was relocated to London from its usual place in New York.
Victoria’s Secret took to Twitter to announce “So nice, we booked her twice! Pumped to party like it’s #1989 w/ @taylorswift13! #VSFashionShow.”